For Business Leaders, By Business Leaders

Lead2Goals weekly podcast is developed for business leaders by business leaders. Our purpose is to bring like minds together on issues that matter to the entrepreneurial community. While our main focus is on developing trust and improving communications, the content we deliver will be driven by our guests and with their experiences. The issues our guest discuss resonate throughout our world not only in business, but how we go about our daily lives.

Episode #15 | Mind, Body and Business

Apr 23, 2018

Our episode 15 guest, Troy Hoffman, founder of Simpluris, recalls from his own experiences and discusses the importance of finding a balance between working on the business and working on yourself. He and Lead2Goals' Scott De Long discuss this and other aspects of his approach, successes and more.

In January 2007, Troy...

Episode #14 | How Do You Make Toast?

Apr 16, 2018

In episode 14 of For Business Leaders, By Business Leaders, Benefit Associates' Managing Partner, Jennie Rello, talks about establishing business processes to ensure multiple branches are putting out a consistent message with consistent service.

Jennie is the managing partner of Benefit Associates. She directs the...

Episode #13 | See a Need, Start a Business

Apr 10, 2018

Our episode 13 guest, Susan Asay talks about what lead her to start her business, APEX PROaupair. Susan had a specific need and when she couldn't find a company to deliver that need, she opted to start a business filling that need; this is her story.

About Susan:

As a working mother with two children, a demanding career...

Episode #12 | Achieving Your Goals as an Entrepreneur

Apr 2, 2018

Our episode 12 guest, Chris Bates of Zone Media, Inc., talks about his experience as an entrepreneur and how his approach has allowed him to fulfill his goals and more. Specifically, he talks with Lead2Goals' Scott De Long about the importance of listening as a leader and how to best position your team to be...

Episode #11 | Alice Kao: Climbing together from core values to corporate culture

Mar 14, 2018

Our episode 11 guest, Alice Kao chats with Lead2Goals' Scott De Long about her company's corporate culture. Specifically, she shares her experience working with her team and partners in developing core values and climbing toward the corporate culture they wanted for their business; one that has provided opportunities...